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BBDO PROXIMITY ASIA
Rahul Jayawant’s Eureka helps monetize your mobile’s idle screenThe idea, however, came to Jayawant way back in 2005, but he felt the time was not ripe. “Around 2012 mobile was the biggest buzz word in t...
- Visa globally moves its creative duties from TBWA to BBDO
Visa has moved its advertising duties globally from TBWA to BBDO globally. TBWA was chosen as the global agency when Visa became a public c...
It's time to create acts, not ads, says Chris ThomasET caught up with Chris Thomas, chairman and CEO of BBDO/Proximity Asia, to get his take on how a brand can incite a movement.