Paytm in for Rs 100-crore advertising blitz this weekExperts estimate that e-comm cos will spend about Rs 900 cr on advertising over the next 12 months, nearly trebling the amount spent last y...
22 Jul, 2014, 02.15 PM IST
Videos to drive mobile data usage in three years: DeloitteVideo content will account for over half of all mobile data consumption in the country in the next two to three years, consultancy Deloitte...
01 Feb, 2014, 04.54 AM IST
How companies are using social media to take entry in new marketsCompanies are using insights gained from conversations on Facebook, Twitter and other social media platforms to shape entry strategies in n...
17 May, 2013, 06.42 AM IST
John McClane to turn McMohan in dubbed punjabi version of 'Die Hard' 5 seriesThe popularity of the Die Hard franchise in India, combined with it being an action genre, will help it score at the box office in the Punj...
05 Dec, 2012, 04.00 AM IST
- Auteur multiplexes providing luxury cinema experience becoming a big hit
While tickets are priced at a big premium, companies say, food is the most important factor in this business and the trickiest.
24 Dec, 2011, 04.55 PM IST