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ANUPRIYA ACHARYA
Global ad networks step up influencer marketing push in IndiaMajor advertising networks are boosting their presence in India's influencer marketing sector. They are investing in data-driven tools to m...- Publicis Groupe launches content studio in IndiaPublicis Groupe India has launched a new content studio to help brands efficiently produce personalized, localized, and contextual assets. ...
- Majority of D2C businesses still not profitable, shows a studyThe survey released on Wednesday added that only 12% of the D2C businesses have reported being profitable, while 25% of the D2C businesses ...
- Leo Burnett names Amitesh Rao as CEO of South AsiaRao, an alumnus of IIM Bangalore, comes with more than 25 years of leadership experience across advertising, marketing, and technology entr...
- Publicis Groupe India appoints Kedar Teny as Chief Product OfficerKedar Teny has been appointed as the Chief Product Officer of advertising pioneer, Publicis Groupe. As part of the newly created role, Teny...
- Ad major Publicis Groupe India looks to step up hiringPublicis Groupe APAC CEO Jane Lin-Baden said the Indian business continued its strong growth momentum in 2022. She added that India's impor...
- Amaresh Godbole made digital tech business CEO at PublicisHe will report to Anupriya Acharya, CEO of Publicis Groupe South Asia. "In Amaresh, we have someone who deeply understands the Publicis way...
- AAAI re-elects Anupriya Acharya as president for second termAAAI was formed in 1945 and its members include large number of small, medium and large-sized agencies.
- AAAI elects Publicis Groupe’s Anupriya Acharya as new presidentPrasanth Kumar CEO, South Asia, GroupM was unanimously elected Vice-President of the Association.
- AAAI has become more inclusive, not an old men’s club anymore: Ashish BhasinAshish Bhasin, the India chairman and Asia Pacific CEO of Dentsu Aegis Network, was elected president of AAAI in July 2018, and was subsequ...
- Goafest 2020: The Red Abby Awards will fete campaigns addressing violence against womenA diverse jury has been chosen for the maiden edition of the awards.
- Ex-GroupM top executive is Publicis’ new CFOVasani told BE, “This was not an easy decision on my part and it took a great deal of consideration. It is always exciting and yet, a bit u...
- Publicis will work on 'power of one' model to benefit our clients: Anupriya AcharyaWith the newly minted role of chief executive officer, South Asia, for the Paris-headquartered Publicis Groupe, Acharya's new mandate is to...
- Saurabh Varma resigns as CEO of PublicisThe Paris-headquartered advertising holding company has appointed Anupriya Acharya, who was CEO of Publicis Media, to chief executive for S...
- Resignation of RBI Deputy Governor Viral Acharya raised in Lok SabhaOn the resignation of Acharya, Chazhikadan said a number of renowned economists have resigned as government policies were not in favour of ...
- Devendra Fadnavis, Sadhguru to honour green warriorsThe eight edition of the Olive Crown Awards will recognise environment-related advertising.
- Publicis Media to bring two brands to India within a year"With these two brands, we will be able to give our clients more choice, more powerful and more differentiated brand options they never had...
- ZenithOptimedia Centre to help marketers in optimising campaignsZenithOptimedia is launching a Centre of Excellence in partnership with Adobe to help marketers optimise their campaigns amid digital media...
- Advertisment expenditure in India may grow 12% in 2015: ZenithOptimediaThis growth will be fuelled by print at 12%, TV at 10% and online and mobile at 25%. Other media are expected to grow between 5% and 10%.
- Diary method to rate radio listenership incorrect: MRUCThe accuracy of the Diary method, which is being used to evaluate and rate radio listernership across India for the first time, is being qu...
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