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AMERICAN ADMAN
From Gurgaon to Gurugram: Here's why corporate citizens are resisting the name changePepsiCo India CEO said the “government decision to rename” will not make any difference as the city will thrive thanks to its “ecosystem of...14 Apr, 2016, 07.16 AM IST- Aadhaar initiative and Make in India campaign: Promoting products or services that don’t deliver is a waste of moneyThe Make in India campaign has been spectacular, but in the chambers of commerce, the question is debated: have things on the ground really...27 Mar, 2016, 10.30 AM IST
- Coping with loss: Tales of coping with familial tragedies & the quest to find new meaningEveryone has a life story to tell and collectively these stories help you accept what life is, in all its surprising twists and turns, more...22 Jun, 2015, 01.21 PM IST
- RK Krishna Kumar set to begin new innings with Ratan Tata at RNT AssociatesSet to retire on July 18 from Tata Sons, Ratan Tata’s right hand man won’t walk into the sunset. A look at the legacy he leaves behind, and...23 Jun, 2013, 10.03 AM IST
- From Lily Langtry endorsing Pears to Mahendra Singh Dhoni - a look at brand ambassadorsA short review of the long and rich history of brand ambassadors. How it started, in the West and in India. How it evolved. And whether it ...16 Sep, 2012, 05.27 AM IST
- Indian brands with foreign labels like 'Munich Polo' make name for themselvesIndian brands will try to look and sound foreign to make the most of rising aspirations of foreign-label fascinated Indians.27 Jul, 2012, 04.19 PM IST
- Destiny's childFilm-maker Kaushik Roy shares his experience at the Stuttgart festival where won the German Star of India award.28 Jul, 2007, 04.36 AM IST
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