AMBEMOHAR
G20 Summit: Specially-curated menu, variety of sweets for delegates at president's dinnerA special menu focusing on millets has been curated for world leaders attending a dinner in New Delhi. The menu includes foxtail millet lea...
G20 Summit: World leaders to savor abundance of traditional vegetarian delightsWorld leaders attending the G20 summit in India will be treated to an extravagant all-vegetarian menu, inspired by the "sharad ritu" or sea...
Maharashtra set to brand its rice & tur, floats a tender to appoint a consultant for the exerciseMaharashtra is likely to be the first state to take steps for branding and marketing of these varieties.
- Consumers pay premium price for the look alike of the regional rice varietiesAs few buyers can correctly identify the rice variety they love and go more by the name, the market is overrun by traders passing off looka...
- Traders pass off lookalikes to cash in on demand for traditional riceThere is a booming market for traditional regional varieties of rice that command up to 200% premium because they are hardly produced any m...
- Forgotten rice varieties turn premium foodScarce crop varieties, remnants of India’s rich agricultural heritage, have become the new luxury food. Wealthy health-conscious urban peop...
Load More- Consumers pay premium price for the look alike of the regional rice varieties