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Evenflow raises undisclosed bridge round, readying for IPO in 2027The new funds will be used to expand operations and grow all seven acquired homegrown brands — Xtrim, Yogarise, Rusabl, BabyPro, Trendy Hom...- Layer'r Shot apologises for controversial ads, has asked media partners to stop telecastB-town celebs like Hrithik, PeeCee & Farhan Akhtar slammed the 'tasteless' ads.
- Body spray ad was potentially in serious violation of regulation, says ASCIAfter seeing the ad campaign, the Advertising Standards Council of India (ASCI) immediately invoked a special process called "Suspended Pen...
- Adjavis Digital to develop mobile appsThe company plans to invest Rs 60 crore on the project as it prepares to launch two new apps over the next six-eight months.
- FMCG products slowly gaining traction in India's booming ecommerce marketWhile this growth is mostly powered by smaller FMCG cos with limited resources, big national brands too are increasing their presence in on...
- Even toilet cleaners and shampoos sell big onlineWhile this growth is mostly powered by smaller FMCG companies with limited resources, big national brands too are increasing their presence...
- Former Paras co-promoter launches personal care brand Layer'rFormer Paras Pharma co-promoter Devendra Patel is back in the Rs 30,000 cr personal care market with his new brand Layer’r.
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