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AACHI MASALA
Six companies add $1 billion of masala to topline in FY22The revenues of Everest, MDH, Catch and Shubham Goldiee expanded between 18% and 35%, though Eastern Condiments and Aachi recorded a margin...- Eastern Condiments promoters look to sell majority stakeMeeran family holds 74% in co; McCormick too plans to sell its 26%
- MDH, Everest & other curry masala companies keep recipes secret, alter product to stay up in Rs 6,500-crore marketInnovation seems to be the key in staying ahead in the competition with the companies looking at new ways to enhance the visibility of thei...
- Regional players like Wagh Bakri, Anmol biscuits and others giving HUL, ITC a headacheOn food shelves in supermarkets and kirana stores, there are many of its kind: brands that represent local entrepreneurship .
- Aachi Kitchen plans Chettinad restaurant chains in five locations this yearTamil Nadu-based masala brand Aachi Masala is planning a chain of Chettinad restaurants, latest diversification of this nearly 2-decade-old...
- Innovations that helped MTR Foods become a big brandMTR's Sadananda Maiya says the he dreamt of the day when salesmen wearing neck ties would market products, just as HUL did.
- When masala from God’s own country spices up lifeRs 300-crore Kochi-based Eastern Condiments has evolved into one of the top spices-to-masalas brands.
- Eastern Condiments likely to offload 26% stakeEastern Condiments, one of the largest curry ingredients marketers, is likely to offload 26% stake to a strategic investor, with the promot...
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