This focussed approach will help it better allocate R&D resources and marketing investments towards various categories within the beauty an...

Bhakti Modi, daughter of Ambani's key associate Manoj Modi, has been handling strategy and execution as part of the leadership team at Reli...

ADIA leads a $100-million financing round in Mumbai-based beauty retailer Purplle at a valuation of $1.2-1.3 billion. Creaegis, a PE fund, ...

Over the past year-and-a-half, online fashion retailer Myntra has gained market share even as rivals like Reliance Ajio and Nykaa Fashion h...

The highly anticipated collection is inspired by the vibrant colors, intricate patterns, luxurious materials, and elaborate embellishments ...

Black Friday 2023 heralds a transformative shopping season in India, mirroring the West's tradition. Top retailers like Croma, Amazon, Nyka...

The country’s ecommerce market is expected to hit $133 billion in size by 2025 against $72 billion in 2022, brokerage firm Bernstein said i...

Reliance Industries Limited’s (RIL’s) apps across video streaming, quick delivery grocery and fashion e-commerce showed growth driven by ev...

Fashion is the second biggest segment in e-commerce after electronics with an FY22 market size of $11 billion, it said. The industry is exp...

Myntra has been organising End of Reason Sale (EORS) twice every year since 2014, making this the 16th such event

Myntra said the feature eventually cover 300,000 products in over 1,300 pincodes. Currently, it is available to customers in metro cities, ...

The new investment comes as Myntra is facing new challenges, with Reliance's Ajio emerging as a significant second player in the online fas...

Reliance Industries’ omnichannel beauty platform, which will rival Nykaa, is being jointly developed by two of its recent acquisitions—reta...

The report suggested that E-commerce in India has witnessed an uptick of 77% between 2020 and 2021, tier 2 and tier 3 cities are transactin...

Reliance Retail is foraying into the intensely competitive online retailing of multi-brand beauty and cosmetics business, taking on Nykaa, ...

ET had reported last week that Tata’s unit, Tata Digital, is also finalising plans to launch a new ecommerce platform exclusively to sell b...

One of them said Reliance Brands, the Reliance Retail unit that sells upmarket brands, has devised a two-pronged strategy of a dedicated we...