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AI, quick commerce are reshaping how India spends on advertising: WPP Media's Prasanth KumarIndia's advertising market will grow in 2026. Marketers face unprecedented volatility, juggling many challenges. Despite global tensions an...- AI companies are barreling toward huge Wall Street debuts. A look at the biggest playersFrom Anthropic to SpaceX to OpenAI, tech giants are looking to take their shares public to access more capital in the race to shape the tec...
- YouTube TV offers massive 50% off deal on Google TV Streamer - Check eligibility, price and deadlineGoogle is offering select YouTube TV Main Plan subscribers a major discount on its flagship Google TV Streamer 4K, cutting the price from $...
- Anthropic approaches $1T valuation; Google ads face heatAnthropic neared a trillion-dollar valuation following fresh funding. This and more in today's ETtech Top 5.
- Hollywood, Bollywood and AI: Who controls storytelling now?The landscape of entertainment is undergoing a dramatic transformation, thanks to artificial intelligence. Enhanced AI technologies are now...
- RMG cos reel from GST ruling; new-age firms’ costly rideHappy Friday! The Supreme Court’s latest GST ruling is the final blow for real-money gaming platforms after last year’s ban. This and more ...
- Reliance bets big on AI to drive next phase of growth for entertainment businessReliance Industries is making artificial intelligence central to its media and entertainment business. The company aims to be India's top e...
- Over 114,000 jobs cut in tech so far in 2026 as AI drives layoffs at Amazon, LinkedIn, othersTech companies are implementing significant workforce reductions, with 114,210 roles cut in early 2026, driven by AI and automation. Major ...
- AI edge will depend on building hard-to-copy systems, says McKinseyCompanies can no longer gain a competitive edge with standard AI models, as nearly 90% of organisations now use large language models said ...
- Spotify aiming for a 'ChatGPT moment' in music and India is central to the planSpotify is embracing artificial intelligence to become a personalised audio platform. The company is developing AI playlists, conversationa...
- Old shopping funnel is gone: Gen Z is rewriting rules of retailGen Z is rapidly reshaping India’s online retail market, forcing brands and platforms to rethink traditional marketing strategies. Nearly h...
- India’s influencer marketing industry to reach Rs 5,000 crore by 2027 as creator economy formalises: Kofluence reportThe creator economy in India is swiftly evolving into a robust and organised sector. Brands are stepping up their accountability, while cre...
- AI, connected TV, programmatic buying reshape India’s digital ad marketIndia's digital advertising is transforming as artificial intelligence, programmatic buying, connected TV, and retail media are merging. Ma...
- Japan proves the next influencer economy may not involve humans at allJapan is witnessing a surge in AI-powered virtual influencers, with companies like Aww Inc. developing autonomous digital personalities for...
- Snap says $400 million AI search deal with Perplexity was called off "amicably"Snap has amicably ended its partnership with AI startup Perplexity, canceling plans to integrate Perplexity's AI search into Snapchat. The ...
- Adobe partners with ChatGPT to bring marketing into conversational AIAdobe and OpenAI have integrated GenStudio with ChatGPT. This allows brands to create and launch ads within AI conversations.
- Big payout alert: iPhone 16 users owed millions after Apple Siri lawsuit - are you eligible?Apple has agreed to a $250 million class-action settlement in the United States over allegations that it misled consumers about Siri and Ap...
- Big-budget campaigns show how AI companies are racing for relevance in IndiaAI giants are making a big splash in India. ChatGPT and Google Gemini are using TV and billboards to show how AI can solve everyday problem...
- The end of Ask.com, and the shifting sands of internet useAfter a 25-year run, Ask Jeeves has officially shut down as part of a strategic shift by parent company IAC. Launched in 1996 as a conversa...
- Google stock price, Alphabet earnings, revenue and profit rise after AI drives quarterly resultsGoogle stock price, Alphabet earnings, revenue and profit moved higher after the company reported strong quarterly results. The company pos...
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