Kitchen appliances startup Beyond Appliances raises $4 million in a funding round led by Fireside Ventures

Kitchen appliances startup Beyond Appliances has raised $4 million (about Rs 34 crore) in a funding round led by existing investor early-stage venture fund Fireside Ventures.

The round also saw participation from other existing investor Dharana Capital.

The Bengaluru-based company plans to expand its manufacturing capacity, strengthen research and development and invest in brand building, said cofounder and chief executive Eshwar K Vikas.


“Currently, we have four factories, but with the volumes we are seeing, we need more. At present, we are producing around 8,000-10,000 units per month. We see that volume increasing, which our existing facilities cannot handle. Therefore, we will need new facilities for our increased production requirements,” Vikas told ET.

The company’s four existing facilities are located in Bengaluru. It plans to set up two new facilities by the end of this financial year.

Founded in 2024 by Vikas and Rakesh Patil, the startup currently offers two products that are manufactured in India. The first is a smart stove equipped with hobs that feature digital timers and whistle counters. The second is a chimney with an integrated Android system, allowing users to stream over-the-top content, play music, set reminders and create grocery lists through apps such as Zepto and Blinkit.

“The combined stove and chimney market in India is worth $2 billion. Chimneys are growing faster, at a 25% CAGR (compound annual growth rate), while stoves are expanding at a slower pace of about 10% since it is a well-penetrated category and largely a replacement market. However, premiumisation in stoves is happening, with consumers showing greater interest in safety features and timers that we offer,” said Vikas.

The company’s products are currently available on its direct-to-consumer website, ecommerce platforms such as Amazon and Flipkart, as well as in select retail stores across Bengaluru and Hyderabad. Marketplaces account for 80% of the company’s sales, with metro and tier-I cities contributing about 60%.

Beyond Appliances plans to expand its retail footprint across Bengaluru, Hyderabad, Mumbai and Delhi through partnerships with offline retailers and modern trade outlets.

“We have received significant inbound interest from large offline players and modern retail chains. We plan to expand into this segment as well after this round,” said Vikas.

The company currently has an annual revenue run rate of about Rs 50 crore and aims to double it within the next year. It last raised $2 million in November 2024.

Commenting on the investment, Suchi Pandya, principal, Fireside Ventures said, “Its manufacturing foundation, customer-centric approach and focus on innovation position it uniquely in the home and kitchen appliances category.