ICC and Sobha Realty sign global partnership

The International Cricket Council (ICC) has signed a strategic global partnership with Sobha Realty, a leading luxury real estate developer, making it a Global Partner for ICC Men’s events.

The collaboration will provide Sobha Realty with high-profile visibility across in-stadia branding, broadcast, and digital platforms, starting with the ICC Men’s Champions Trophy 2025, which kicks off on February 19. The partnership aligns Sobha Realty’s reputation for precision in design with the game’s finest moments, celebrating the “Art of The Detail.”

Founded in 1976, Sobha Realty has established itself as one of the most trusted luxury real estate developers in the Middle East and South Asia. With a strong presence in the UAE, Oman, and India, the company is known for its fully integrated approach to real estate—handling everything from concept to construction. Its flagship developments in Dubai, including Sobha Hartland and Sobha Seahaven, have set new benchmarks for luxury living, blending craftsmanship with sustainability.


“Our partnership with the ICC is a significant milestone in Sobha Realty’s global journey. It reflects our shared commitment to excellence and delivering world-class experiences to a global audience while reinforcing our international presence,” said Ravi Menon, Chairman of Sobha Group.

He added that the collaboration strengthens the brand’s engagement with millions of cricket fans worldwide, positioning Sobha Realty alongside the world’s finest institutions.

“This collaboration represents a fusion of two brands that share a deep commitment to excellence. With the ICC Men’s Champions Trophy just around the corner, we look forward to seeing how this partnership enhances the legacy and global impact of ICC events,” said ICC Chair Jay Shah.

As the governing body for international cricket, the ICC oversees 108 member nations and organizes premier tournaments, including the ICC World Test Championship Final, ICC Men’s and Women’s Cricket World Cups, T20 World Cups, and the Champions Trophy.

By associating with one of Dubai’s most renowned luxury real estate brands, the ICC continues to attract premium global partnerships, reinforcing the sport’s influence across diverse markets.