THIS tech giant has become the first $1-trillion global brand. Know how it has beaten Google and Microsoft

Apple is now the first brand ever to be worth more than $1 trillion. This is a 15% increase from last year. Nvidia, a chipmaker, also saw a huge increase in its value. According to Kantar's BrandZ ranking, Apple remains the world's most valuable brand for the third year in a row. Google and Microsoft are the next most valuable brands, as reported by Yahoo Finance.

Apple’s new AI feature
Recently, Apple updated the artificial intelligence (AI) features of its iPhones. These changes are expected to reverse a decline in sales and revive interest in iPhones. The downturn was brought on by competing tech companies as well as unpredictable consumer spending.


Experts Opinion on Apple
According to Counterpoint analyst Varun Mishra, Apple has consistently provided products, services, and messages that strongly connect with consumers. This has resulted in a loyal fan base for the brand. Apple has a higher market value than Nvidia, which is projected to be worth $2.97 trillion, according to the reports of 'Yahoo Finance'. Apple is worth $3.18 trillion. Nvidia is now included in Kantar's list of the ten most valuable brands, because of the growing buzz around artificial intelligence and a rise in chip sales.

According to Dan Ives, an analyst at Wedbush Securities, Nvidia, led by AI pioneer Jensen Huang, has become a well-known brand. Its GPU chips are highly valued in the tech industry, likened to gold and oil. Kantar's research included over 4.3 million consumer interviews across 532 categories and 21,000 different brands in 54 markets.

FAQs:

What updates did Apple make to its iPhones?
Apple recently updated the artificial intelligence (AI) features of its iPhones to boost sales and renew interest.

Why is Nvidia gaining attention?
Nvidia's value has soared, with its GPU chips being highly sought after in the tech world, leading to its inclusion in Kantar's top brands list.