The introductory offer is valid for users irrespective of the subscription tier they opt for.
Netflix is reportedly testing a new introductory offer whereby subscribers need to pay only Rs 5 for the first month. Old users will not be able to avail this offer.
An obvious attempt to entice new users into taking out a subscription, Netflix, rolled out this plan to some users on February 21. The company does not have a definite time frame for concluding the tests and gauging customer reaction.
The company will reserve the right to give only a few select users the option of paying Rs 5 for the first month. Netflix ran a similar campaign prior to launching a mobile-only plan for Rs 199 a month in 2019.
Depending on the success of the test, Netflix may roll it out to all users. The promotion enables people to watch the entire Netflix catalogue - including award-winning films, series and documentaries - with all the features for Rs. 5 for the first month.
The introductory offer is valid for users irrespective of the subscription tier they opt for. Netflix has four plans – Rs 199 for “mobile,” Rs 499 for “basic”, Rs 649 for “standard”, and Rs 799 for “premium”, depending on the number of concurrent log-ins and the resolution and quality of video playback.
Netflix will be hoping that its new offer will be able to grab eyeballs and hook new users to their expanding catalogue of international programming. The newly announced promotional tactic, however, might work out to be marginally costlier for new members when compared to those who subscribed last year.
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The company will reserve the right to give only a few select users the option of paying Rs. 5 for the first month. The company previously offered a one-month free trial for new users. It was phased out in India in December 2019. While Rs 5 for the first month will not defray the revenue lost per user, the streaming platform will be looking to drive subscriber growth whilst weeding out surreptitious accounts that go dormant or cancel after the free trial ends.
The California-based company said last month that it added 423,000 subscribers in the United States in the fourth quarter, missing its forecast of 600,000 additions. International subscribers rose by 8.3 million, beating its internal estimate of 7 million new users. Netflix now has 167 million subscribers worldwide.
Oscar Scenes: Brad Makes History, So Does 'Parasite'; Phoenix Rises As 'Joker'
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The 92nd annual Academy Awards were nothing short of a wild ride. With ‘Parasite’ making history by becoming the first ever international film to win the Best Picture honour, to Joaquin Phoenix’s no-holds-barred speech when he was feted with Best Actor award, Oscars 2020 made us laugh, cry, rejoice and go on a roller coaster of emotions.
If you ended up missing the Oscars, fret not. From Natalie Portman wearing a gown with names of all the female directors who were snubbed, to Billie Eilish singing a Kobe Bryant tribute, here are the biggest moments from the star-studded evening.
The 92nd annual Academy Awards were nothing short of a wild ride. With ‘Parasite’ making history by becoming the first ever international film to win the Best Picture honour, to Joaquin Phoenix’s n..
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Film-maker Bong Joon-ho's class satire 'Parasite' created history at the Oscars, becoming the first non-English language film to win the Best Picture award in the 92-year history of the Academy Awards.
The masterfully devious South Korean dark-comedy took Hollywood's top prize, along with awards for Best Director, Best International Film and Best Screenplay.
Multiple standing ovations greeted Bong's several wins.
In a year dominated by period epics - '1917', 'Once Upon a Time ... In Hollywood', 'The Irishman' - the film academy instead went overseas, to South Korea, to reward a contemporary and unsettling portrait of social inequality in 'Parasite'.
(Text: AP)
Film-maker Bong Joon-ho's class satire 'Parasite' created history at the Oscars, becoming the first non-English language film to win the Best Picture award in the 92-year history of the Academy Award..
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Writer-director Bong Joon-Ho made Oscar history, taking home 4 Oscars for his dark comic thriller, 'Parasite'.
The film became the first South Korean film to win an Academy Award in any category.
In capturing the best director Oscar, Bong beat out a cast of previous winners and film legends that included Martin Scorsese, Quentin Tarantino and Sam Mendes, and he paid tribute to all of them in his acceptance speech.
"When I was in school I studied Martin Scorsese's films. Just to be honoured was a huge honor. I never thought I would win," he said.
"When people in the US were not familiar with my films Quentin always put my films on his list.''
He added he wished he could take a Texas chainsaw and cut the Oscar into five pieces so all the nominees could share it.
(Text: AP)
Writer-director Bong Joon-Ho made Oscar history, taking home 4 Oscars for his dark comic thriller, 'Parasite'.
The film became the first South Korean film to win an Academy Award in any category.
I..
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Joaquin Phoenix accepted the award for Best Actor for his film ‘Joker’. The actor took the opportunity to talk about a plethora of issues, ranging from gender inequality, racism to the cancel culture.
"We share the same love, the love of film. This form of expression has given me the most extraordinary life," the actor said before launching into an emotional call for Hollywood to "use our voice for the voiceless" and "fight against injustice."
He ended his speech with a tearful tribute to his brother River, who died of an overdose in 1993 at age 23.
"Run to the rescue with love and peace will follow," Phoenix said, quoting his brother, as he had an emotional moment on stage.
Joaquin Phoenix accepted the award for Best Actor for his film ‘Joker’. The actor took the opportunity to talk about a plethora of issues, ranging from gender inequality, racism to the cancel culture..
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Renee Zellwegger won the Oscar for Best Actress for her portrayal of Judy Garland in the tumultuous final year of her life.
It is Zellweger's second Oscar; she won the supporting actress award in 2004 for 'Cold Mountain'.
Sparkling in an Armani gown, the actress thanked her fellow nominees, calling them out by name and saying, "It is an honor to be considered in your company."
She also dedicated the award to her "immigrant folks."
(Text: AP)
Renee Zellwegger won the Oscar for Best Actress for her portrayal of Judy Garland in the tumultuous final year of her life.
It is Zellweger's second Oscar; she won the supporting actress award in 20..
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Hollywood actor Brad Pitt won his first-ever Oscar for acting and used his A-level humour to make the audience laugh. The 56-year-old actor picked up an Academy Award in the Best Supporting Actor category on Sunday for his role in 'Once Upon a Time in Hollywood'.
The actor started off by taking a jibe at the impeachment hearings. He said, ‘’They told me I have 45 seconds to speak, which is 45 seconds more than the Senate gave John Bolton this week.''.
''I'm thinking maybe Quentin does a movie about it,’’ he added.
Pitt said the honor had given him reason to reflect on his fairy-tale journey in the film industry, going back to when he moved to Los Angeles from Missouri. ‘’Once upon a time in Hollywood,’’ said Pitt. ‘’Ain't that the truth.''
Hollywood actor Brad Pitt won his first-ever Oscar for acting and used his A-level humour to make the audience laugh. The 56-year-old actor picked up an Academy Award in the Best Supporting Actor cat..
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Trophies apart, it was also a night of remembrance at the Academy Awards. The Oscars paid tribute to Kobe Bryant and Kirk Douglas, two Academy Award winners who died recently.
It was Oscar-winning director Steven Spielberg who anchored this year's In Memoriam tribute. In his speech, the 'Saving Private Ryan' director remembered the departed: "Legends and icons. Our friends and fellow artists, all who have inspired and touched us."
The remembrance segment began with a picture and quote from Bryant: "Life is too short to get bogged down and be discouraged. You have to keep moving. You have to keep going."
Douglas, also a three-time Oscar nominee, received the lifetime achievement Oscar in 1996. Bryant bagged an Oscar in 2018 when his short film 'Dear Basketball' won the best animated short film.
Trophies apart, it was also a night of remembrance at the Academy Awards. The Oscars paid tribute to Kobe Bryant and Kirk Douglas, two Academy Award winners who died recently.
It was Oscar-winning ..
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Diversity, again, became a talking point at the Oscars. Natalie Portman had a strong message to drive home, and she chose a unique approach. Making a political point, she wore a cape, a designer one from Dior, that carried the last names of eight women directors. All these women were the brains behind some powerful and critically-acclaimed films in 2019 - but none of them were nominated. The Oscars, this time, incidentally, had no woman nominated in the Best Director category.
Diversity, again, became a talking point at the Oscars. Natalie Portman had a strong message to drive home, and she chose a unique approach. Making a political point, she wore a cape, a designer one ..
