Bollywood boycott culture is just a passing phase, feels Javed Akhtar

The lyricist said that a movie will work only if it entertains the audience.

BCCL
Javed Akhtar said that the boycott culture doesn’t work in Bollywood.

The back-to-back box-office failures of Bollywood movies have made movie producers and distributors extremely worried and cautious.

With star-studded releases like Ranbir Kapoor and Alia Bhatt-led 'Brahmastra', and Hrithik Roshan and Saif Ali Khan-starrer 'Vikram Vedha' on their way, the makers are hoping for the situation to change.


The recent movies to face the ire of fans were 'Laal Singh Chaddha', 'Shamshera' and 'Liger'. Some of these movies also face boycott for the comments they made years ago, but lyricist Javed Akhtar feels this is just a passing phase.

During the red carpet at the 67th Filmfare Awards 2022, the veteran screenwriter said that he was confident that the boycott culture in Bollywood won't last.

Talking to ETimes, Akhtar was quoted as saying, “It is a passing phase. It is very evident that it doesn’t work. If the film is good and is appreciated by the audience, it will work. If it is not good and not appreciated by the audience, it won’t work. I don’t think this kind of announcement of cancel culture and boycott works at all.”

ADVERTISEMENT
He walked the red carpet with his actress-wife Shabana Azmi.

Akhtar also recalled his best Filmfare memory. "My fondest memory of Filmfare is when I first attended it. I was 14-15 years old in 1959-60. Bina Rai won the Best Actress award for ‘Ghoonghat’, Dilip Kumar for ‘Kohinoor’ and Bimal Roy for ‘Parakh’. I had attended the event on the guest card of Bharat Bhushan," he was quoted as saying.
Ranveer, Kriti & Vicky: Meet The Top Winners At 67th Filmfare Awards
1/12

The 67th Filmfare Awards are here. One of the most popular annual awards, the Filmfare celebrates excellence in Hindi cinema. From ‘Sardar Udham’ to ‘Shershaah’, the event witnessed several A-listers and film-makers winning top honours.

The 67th Filmfare Awards are here. One of the most popular annual awards, the Filmfare celebrates excellence in Hindi cinema. From ‘Sardar Udham’ to ‘Shershaah’, the event witnessed several A-listers..
Read More

Ranveer Singh won the coveted Best Actor award for his phenomenal performance in the 2021 sports drama ‘83’ The actor played the role of former Indian cricket team captain Kapil Dev. This is the sixth Filmfare Award to Singh’s credit. In 2020, he won the Best Actor trophy for ‘Gully Boy’.

Ranveer Singh won the coveted Best Actor award for his phenomenal performance in the 2021 sports drama ‘83’ The actor played the role of former Indian cricket team captain Kapil Dev. This is the sixt..
Read More

Actress Kriti Sanon won the Best Actress trophy for her performance in the critically acclaimed drama ‘Mimi’. Sanon played a surrogate mother with finesse and won critical acclaim for her performance.

Actress Kriti Sanon won the Best Actress trophy for her performance in the critically acclaimed drama ‘Mimi’. Sanon played a surrogate mother with finesse and won critical acclaim for her performance

Vicky Kaushal who played the lead in film-maker Shoojit Sircar’s biographical historical drama ‘Sardar Udham’ won the Best Actor (Critics’ choice) award at the event. The film which was released on Amazon Prime Video in October 2021 went on to garner widespread critical acclaim.

Vicky Kaushal who played the lead in film-maker Shoojit Sircar’s biographical historical drama ‘Sardar Udham’ won the Best Actor (Critics’ choice) award at the event. The film which was released on A..
Read More

Vidya Balan won the Best Actress (critics’ choice) for her role in the thriller ‘Sherni’. The actress played an Indian Forest Service officer in the film that revolves around human-wildlife conflict and wildlife conservation.

Vidya Balan won the Best Actress (critics’ choice) for her role in the thriller ‘Sherni’. The actress played an Indian Forest Service officer in the film that revolves around human-wildlife conflict ..
Read More

Noted Tamil film-maker Vishnuvardhan won the prestigious Best Director award for his debut Bollywood film ‘Shershaah’. The biographical war film based on the life of Kargil War martyr Vikram Batra is one of the most successful films of the year.

Noted Tamil film-maker Vishnuvardhan won the prestigious Best Director award for his debut Bollywood film ‘Shershaah’. The biographical war film based on the life of Kargil War martyr Vikram Batra is..
Read More

‘Shershaah’ starring Sidharth Malhotra and Kiara Advani bagged the Best Film (Popular Category) award. The film which was released on Amazon Prime Video went on to win positive reviews from both critics and audiences.

‘Shershaah’ starring Sidharth Malhotra and Kiara Advani bagged the Best Film (Popular Category) award. The film which was released on Amazon Prime Video went on to win positive reviews from both crit..
Read More

Shoojit Sircar’s historical drama based on the life of freedom fighter Udham Singh won the Best Film (Critics’ Choice) award. The film went on to win numerous awards at the 67th Filmfare Awards. The Vicky Kaushal starrer won praise for its production and technical brilliance.

Shoojit Sircar’s historical drama based on the life of freedom fighter Udham Singh won the Best Film (Critics’ Choice) award. The film went on to win numerous awards at the 67th Filmfare Awards. The ..
Read More

Pankaj Tripathi who has been known for his character roles bagged the Best Actor in a Supporting Role for his performance in the comedy-drama ‘Mimi’. Tripathi played Bhanu Pratap Pandey, a taxi driver with a golden heart. His comic timing and camaraderie with the lead had received praise from audiences.

Pankaj Tripathi who has been known for his character roles bagged the Best Actor in a Supporting Role for his performance in the comedy-drama ‘Mimi’. Tripathi played Bhanu Pratap Pandey, a taxi drive..
Read More

The Best Actress in a Supporting Role went to Sai Tamhankar for her performance in ‘Mimi’. Tamhankar played Shama, a supportive friend, who helps Mimi in her surrogacy journey.

The Best Actress in a Supporting Role went to Sai Tamhankar for her performance in ‘Mimi’. Tamhankar played Shama, a supportive friend, who helps Mimi in her surrogacy journey.

Download
The Economic Times Business News App
for the Latest News in Business, Sensex, Stock Market Updates & More.
READ MORE
ADVERTISEMENT

READ MORE:

LOGIN & CLAIM

50 TIMESPOINTS

More from our Partners

Loading next story
Business News › Magazines › Panache › Bollywood boycott culture is just a passing phase, feels Javed Akhtar
Text Size:AAA
Success
This article has been saved

*

+