YesMadam co-founder Aditya Arya shares photo from 90 second meetup with wife at airport, netizens divided on startup marriage lifestyle
YesMadam co-founder Aditya Arya shared his marriage's airport reunion reality. He and his wife Garima Sharma met for just ninety seconds. This encounter sparked widespread discussion on entrepreneurship's personal relationship costs. Sharma views ...

Airport reunion lasts just 90 seconds
Arya shared a photograph of the couple meeting at an airport, explaining that one was arriving from a trip while the other was about to board a flight. During the brief encounter, they paused to hold hands before continuing their journeys."We've started calling this a 'meeting.' Most couples go on dates. We do layovers," Arya wrote.
Reflecting on their nine-year marriage, he said entrepreneurship had taught them to value every available moment together, adding that the same principle guided both their business and relationship.
Garima Sharma calls it a shared dream
Sharma later reshared the post, saying that while many people might find their lifestyle unusual, she viewed the brief reunions as deeply romantic.She said the sacrifices were worthwhile because they were working towards something bigger than themselves by creating employment, building a purpose-driven company and contributing to the country through job creation.
"Everyone sees the same picture differently. Some saw us crossing paths at the airport. We saw two people walking towards the same dream," she wrote.
LinkedIn users divided over airport meet
The posts prompted a debate on LinkedIn, with many users praising the couple's dedication while others questioned whether such sacrifices should be celebrated.One user wrote, "Work-life balance is a myth for founders, but integration is very real. When your life partner is your business partner, alignment isn't a scheduled meeting; it's a shared operating system."
Another commented, "Founder marriages rarely follow a perfect rhythm. What keeps them strong is the ability to keep choosing each other inside the chaos."
A third user remarked, "Relationships aren't built only in the big moments, they're strengthened in these small, intentional pauses."
A fourth user questioned whether such sacrifices were necessary, commenting, "It's an aggregator (arguably clone) of human ops, not like launching mini-satellites into space for Wi-Fi meshes. Are you sure you're building the right way? You shouldn't have to do this, least of all flex about it."
A fifth user questioned whether a longer meeting could have been planned, writing, "90s only? You couldn't plan for a cup of coffee or dinner instead? I would put more value on relationships."
Another user concluded that scarcity of time either weakens a relationship or strengthens it, adding that the couple's nine-year journey suggested the latter.
The Economic Times Business News App for the Latest News in Business, Sensex, Stock Market Updates & More.
The Economic Times News App for Quarterly Results, Latest News in ITR, Business, Share Market, Live Sensex News & More.