Chinese influencers livestream from wealthy areas with ring lights, viral video sparks debate online

A viral video circulating online claims to show a large group of internet influencers, mostly women, sitting along a pavement in a Chinese city at night while using ring lights to livestream content for their individual social media channels.

The video has sparked discussions online, with users questioning whether the footage is real or AI-generated, while others debated the growing culture of livestreaming and influencer-driven content.

Video sparks debate over influencer culture

Several social media users reacted to the footage by expressing disbelief over the unusual scene. Some questioned whether the people shown were real or digitally generated, while others criticised the growing popularity of livestream creators.


One user commented that the number of ring lights made street lighting appear unnecessary, while another described livestreamers as a growing issue and questioned the attention given to online personalities.

Claims link street livestreaming to attracting wealthy viewers

Some users suggested that the practice could be connected to influencers choosing locations in wealthy neighbourhoods to increase visibility and attract attention from affluent and influential viewers.

According to discussions around the video, livestreamers in China often operate in areas associated with higher-income audiences as they attempt to increase engagement and grow their online presence.

Online users debate authenticity and audience behaviour

The video also led to questions about whether wealthy and influential viewers would engage with creators streaming from public streets, with some users arguing that such content may appeal more to rural audiences rather than elite groups.

The reactions highlighted broader debates around influencer culture, livestreaming trends and the relationship between online creators and their audiences.

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