ICICI Prudential Life Insurance launches forum for elderly

ICICI Prudential Life Insurance on Monday launched a platform for senior citizens in partnership with Dignity Foundation, providing them a forum to engage in productive activities.

NEW DELHI: ICICI Prudential Life Insurance on Monday launched a platform for senior citizens in partnership with Dignity Foundation, providing them a forum to engage in productive activities.

"While financial independence is a key determinant for a satisfying life post retirement, it is not the only factor that promises quality life at that stage... Through Active Age, we will enable senior citizens to lead a more active, wholesome life and age productively," ICICI Prudential managing director Shikha Sharma said in a statement.

Active Age, the forum launched on the World Elder's Day, will provide senior citizens a larger forum to engage themselves in activities, which will help them lead a more fulfilling life after their working years.

As per the plan, the company will organise special events in major cities of the country specially for the senior citizens, the statement added.
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