Aviva Life Insurance ties-up with Anagram broking

MUMBAI: Aviva Life Insurance on Tuesday tied up with Anagram Stock broking for the distribution of of life insurance products.

The tie-up will enable Aviva to leverage Anagram���s wide reach of branch networks and franchisees having over 500 touch points across India. Aviva has direct/ indirect tie-ups with close to 10 broking houses and reaches out to customers in more than 3,000 locations across the country through bancassurance tie-ups and company branches.

Speaking on the occasion, T R Ramachandran, CEO & Managing Director, Aviva Life Insurance, said, ���Our tie-up with Anagram will enable us to further strengthen our presence in the country. We anticipate a rise in demand for long-term investment products with guaranteed returns and Aviva will be able to cater to this demand of Anagram���s customers with a mixed portfolio of unit-linked insurance products and traditional insurance plans.���