Twitter Blue sign ups relaunched for iOS, web users

Twitter Inc is back with Twitter Blue sign-ups for iOS and web users, and replacing the "official" label with a gold checkmark on some business accounts on the social media platform.

The company said Twitter Blue subscribers will get access to subscriber-only features such as the ability to edit tweets, while government accounts will get a gray checkmark.



Users will still have to pay $8 a month for the ‘Twitter Blue’ service, unless they use the app on an Apple device, in which case the price is $11 a month.

“We’ll begin replacing that “official” label with a gold checkmark for businesses, and later in the week a grey checkmark for government and multilateral accounts,” the microblogging platform said in one of a series of tweets.

The company added that subscribers would be able to change their handle, display name or profile photo. However, it said, “if they do they’ll temporarily lose the blue checkmark until their account is reviewed again.”

Twitter CEO Elon Musk had launched the subscription with verification plan last month but pulled it after several fake accounts misused the feature by impersonating brands and celebrities.

While the company has not revealed why it has increased the price for iOS users, Musk has been fiercely critical of Apple’s 30% commission on App Store purchases. It is believed that the revised price will help the company offset the cost.