SaaS platform Petpooja raises $15.4 million funding led by Dharana Capital

Software-as-a-service platform for restaurants Petpooja has raised $15.4 million (Rs 137 crore), led by Dharana Capital. Helion Ventures cofounder Ashish Gupta, Urban Company founders Abhiraj Singh Bhal, Varun Khaitan, and Raghav Chandra, and Urban Company chief business officer Mukund Kulashekaran also participated in the round comprising primary and secondary capital.

The company plans to use the funding to enhance its product portfolio, and invest in AI-driven automation and customer support.

“This round will help us accelerate product innovation and continue building solutions that help restaurants simplify their operations,” said Parthiv Patel, cofounder and chief executive, in a statement.


Parthiv and Apurv Patel founded Petpooja in 2011 as a business-to-business food delivery platform where they would take bulk orders from corporates and share it with restaurants. Now the platform provides billing software to restaurants and helps them automate their operations.

It has over one lakh restaurants from India, the Middle East, US, and Africa on its platform.

“As India’s food service ecosystem undergoes rapid digitisation, Petpooja has emerged as the core technology backbone for restaurants,” said Vamsi Duvvuri, founder and managing partner, Dharana Capital.