Abhishek Maheshwari joins OneAssist as CEO

OneAssist Consumer Solutions, which offers insurance service for electronic devices, has appointed Abhishek Maheshwari as chief executive officer effective September 1. Maheshwari was the chief executive officer of Aakash Educational Services prior to this role.

In a statement the company said that Maheshwari will be responsible for business strategy and financials, leading the company's expansion into newer categories and geographies. He will also join the board of directors of the company.

“I couldn’t be more excited to lead OneAssist into its next phase of growth. With a strong team and foundation serving nearly two crore customers and robust partnerships with leading organisations, our focus will be to drive innovation in bringing more relevant products to our customers and partners with technology-driven solutions,” said Maheshwari, speaking on his appointment.


Maheshwari has over two decades of leadership experience across the technology, media, and education sectors. He was previously chief executive officer of Aakash Educational Services, president of international business at Byju’s, and country head of Disney India, among others.

“His proven track record of transforming businesses through technology, and his deep understanding of Indian consumers make him the ideal leader for our next phase of evolution and growth. We will continue to remain actively involved, supporting Abhishek and the team, particularly in areas of strategic growth, including mergers and acquisitions (M&As)’’, said Gagan Maini, cofounder of OneAssist.

Founded in 2011 by Maini and Subrat Pani, the company serves the insurance needs of customers through its business-to-business and business-to-customer (B2B2C) model, partnering with businesses across leading retail, e-commerce, financial institutions, and original equipment manufacturers (OEMs).

The PeakXV-backed company has raised $75.9 million in funding from investors including Lightspeed Venture Partners and Trifecta Capital, per Tracxn data.