Licious FY25 revenue grows 16%; Ebitda loss narrows

Meat and seafood retailer Licious reported a 16% revenue increase to Rs 795 crore in FY25, driven by its omnichannel strategy. The company also saw a 45% reduction in EBITDA losses. In the first half of the current fiscal, Licious achieved 42% rev...

ETtech
(L-R) Abhay Hanjura and Vivek Gupta, cofounders, Licious
Meat and seafood retailer Licious posted double-digit growth last fiscal, and continued the momentum in the current financial year on the back of a shift to an omnichannel model.

The company reported a 16% year-on-year rise in revenue to Rs 795 crore in the fiscal ending March 2025, compared with Rs 685 crore in the year-ago period, according to a company statement on Saturday. During this period, Licious tightened cost structures to bridge Ebitda losses down 45% to Rs 163 crore, against Rs 296 crore in FY24.

"The growth reflects early impact of Licious' shift toward an omnichannel operating model, which combines its online delivery network with a fast-expanding retail footprint," the company said.


In the first half of the current financial year, Licious reported 42% revenue growth to Rs 530 crore, compared to Rs 374 crore in the same period last year.

Retail network

Licious said it currently serves 1.2 million across 20 cities every month. Online business contributes more than 85% of overall sales, it added.
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Licious Flash — a 30-minute delivery service — now covers about 60% of its online customers, which has helped improve repeat behaviour and order frequency, the company said.

Under its omnichannel push, the company has expanded its offline presence to 50 branded outlets. It had acquired My Chicken and More a year ago in a cash-and-equity deal, getting the Bengaluru-based offline retailer's 23 stores in the process.

Licious said it expects to operate 80 retail stores by the end of March 2026. It will invest in delivery density and last-mile efficiency, the statement read.

"Omnichannel users reportedly spend more on average than digital-only buyers, with repeat orders generating 30% higher average revenue per user compared to digital-only customers,".
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The company also added 50 new delivery hubs to strengthen its online delivery network.
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