Wipro joins BiTA to drive blockchain adoption

Wipro, India’s third largest software services company, has joined the Blockchain in Transport Alliance (BiTA) to drive blockchain technology adoption in the transportation Industry. The company that it intends to use this platform to help ideate platform-agnostic blockchain standards for the logistics and transportation industry.

BiTA, founded in 2017 by experienced tech and transportation executives as a forum for development of blockchain standards and providing educational resources for transportation sector, has members such as FedEx, Uber Freight, Daimler, Bridgestone, Logiflex, Blockarray, Google, SAp, Salesforce among others.

The group provides a platform to develop and embrace common frameworks and standards using which industry participants can build innovative blockchain applications.


Wipro, which helps global organizations in their blockchain adoption journey through its comprehensive suite of offerings, will focus on driving the design and development of production-grade blockchain solutions for industry use cases, leveraging its strong portfolio of patents and IPs, pre-built frameworks, and other assets, said the company in a statement.

“We look forward to working closely with Wipro’s blockchain experts to drive enterprise scale blockchain adoption for global transportation organizations, specifically around use cases such as supply chain traceability, trade finance, provenance, fraud detection and compliance management,” Craig Fuller, managing director, BiTA, was quoted in the Wipro statement.

Srini Pallia, President, Consumer Business Unit, Wipro, said the company would “look forward to actively contributing to the standards for the use of blockchain in the transportation industry”. “We will collaborate with BiTA and our customers to take a business use-case approach and leverage blockchain to solve complex new-age logistics and transportation issues.”