Microsoft opens office in Jaipur; targets business from SMEs

JAIPUR: Operating system leader Microsoft on Monday announced setting up an office here to tap the business potential in the small and medium enterprises spread across the state.

The Jaipur office would act as hub from where it would serve clients in adjoining cities of Jodhpur, Udaipur, Bikaner and Kota.

"We hope that our direct presence in the largest export centre in Rajasthan would provide a considerable fillip to the IT adoption by local businesses. We want to emerge as a partner to SMBs in their cost cutting mechanism as they navigate through tough times," Mircosoft India Private Limited Director (SMB) Rajesh Kumar said.

The presence of Microsoft would enable the SMEs in the region to access a complete portfolio of its products and services with the support from its partners.

"The Jaipur office will strengthen our direct sales infrastructure in the region and the team will be further supported by the partner network which will help to reach out to the 22,000 odd SME units operating in the state," he said.

As a part of its expansion plans, the company also intends to consolidate its relationship with industry associations to understand and address local business challenges and accordingly customize its local market education initiatives and programmes," Kumar said.

Besides Jaipur, the technology giant had recently opened offices in six other cities- Nagpur, Ahmedabad, Indore, Chandigarh, Coimbatore and Kochi, taking its tally to 14, spread over 33 markets under its hub and spoke model.