Microsoft joins hands with police for traffic awareness drive

HYDERABAD: Microsoft Hyderabad today announced the successful completion of TOFFEE (Total Offense Free Entity), a traffic awareness initiative organised by the company's employees in association with the Cyberabad Police.

TOFFEE, is a certificate issued by the Cyberabad Police in the form of a sticker, which exempts its holder from being stopped for routine document checks by the traffic police within the Cyberabad Police jurisdiction.

This citizenship effort is one of its kind and unique in India, initiated by the employees of an MNC in association with the traffic police, according to a release.

At a function held at the Microsoft Hyderabad campus, Cyberabad Commissioner of Police Ch D Tirumala Rao distributed 246 TOFFEE certificates to the company employees.

The effort was started by a Microsoft employee in Hyderabad who involved other like-minded colleagues to volunteer for this effort.

As part of the campaign, Microsoft employees in Hyderabad were encouraged to submit relevant documents such as copies of the Registration Certificate (RC) among others.

Their driving was monitored over a period of time by the volunteers to ensure they followed traffic rules.

Based on the recommendations of the volunteers, the Cyberabad Traffic Police issued Toffee Certification with a validity period of one year.

Commenting on this initiative, Rao said, "This campaign places special emphasis on getting the right documentation in place and by supporting this initiative we aim at spreading awareness on traffic rules and encourage people to be law abiding," the release added.