Vdopia announces video advertising deal with Zoom TV portal
Vdopia, India's leading Internet TV and Online Video Advertising Company, on Wednesday announced an advertising deal with ZoomTV.in.
By Agencies |
NEW DELHI: Vdopia, India's leading Internet TV and Online Video Advertising Company, on Wednesday announced an advertising deal with ZoomTV.in.
As per the deal, Vdopia will procure and serve advertisements for Zoomtv.in's video partner network.
The digital arm of Zoom television, ZoomTV.in clocked a staggering 23 million views in a mere five months since it was launched.
"ZoomTV.in is the ideal platform for advertisers worldwide to reach millions watching the most popular Lifestyle and Bollywood content," said Saurabh Bhatia, Managing Director, Vdopia India.
"With BrandConnect technology, we have created a way for brand advertisers to get the advantages of Television and the Internet through real-time targeting and brand measurement," added Saurabh.
VDOAd, Vdopia's Video Ad Network, provides dynamic video ad serving technology to most premium Internet TV channels in India.
It is the most effective way for advertisers to reach out to Indians worldwide.
The Vdopia network already reaches an audience of 10 million unique visitors, connecting brand advertisers in more than 30 M video streams of premium content every month.
"We are excited to work with Vdopia as their advertiser network includes a multitude of great brands. Their ad serving capabilities, along with their understanding of the Indian and NRI markets, is another great monetization opportunity for our premium entertainment content," said Sameer Pitalwalla, Head, Digital, Zoom Television.
As per the deal, Vdopia will procure and serve advertisements for Zoomtv.in's video partner network.
The digital arm of Zoom television, ZoomTV.in clocked a staggering 23 million views in a mere five months since it was launched.
"ZoomTV.in is the ideal platform for advertisers worldwide to reach millions watching the most popular Lifestyle and Bollywood content," said Saurabh Bhatia, Managing Director, Vdopia India.
"With BrandConnect technology, we have created a way for brand advertisers to get the advantages of Television and the Internet through real-time targeting and brand measurement," added Saurabh.
VDOAd, Vdopia's Video Ad Network, provides dynamic video ad serving technology to most premium Internet TV channels in India.
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It is the most effective way for advertisers to reach out to Indians worldwide.
The Vdopia network already reaches an audience of 10 million unique visitors, connecting brand advertisers in more than 30 M video streams of premium content every month.
"We are excited to work with Vdopia as their advertiser network includes a multitude of great brands. Their ad serving capabilities, along with their understanding of the Indian and NRI markets, is another great monetization opportunity for our premium entertainment content," said Sameer Pitalwalla, Head, Digital, Zoom Television.
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