Getit partners with Yahoo! for local search

NEW DELHI: Digital marketing company Getit announced its association with Yahoo wherein Getit will power results under Yahoo Local. Getit's databases of over three million business listings will be accessible to Yahoo users on Yahoo Local. Any search conducted on Yahoo Local will land on a co-branded section, powered by Getit, according to a release.

This association will help Yahoo which has 40 million unique users to create brand awareness of Getit. Further, for searches conducted on Yahoo! web search which correspond to a local need, Yahoo! users will have the benefit of the listings powered by Getit, depending upon relevance, location and keywords.

Commenting on the association, Sidharth Gupta, CEO, Getit said, This partnership brings the Getit's databases to Yahoo! users and the immense distribution of Yahoo! to Getit's advertisers and SME's."