OnePlus to hike price of stock coming in 3 months

OnePlus, the Chinese smartphone maker, will maintain the prices of its current lot of devices in the market, although new stock coming in after three months will cost more due to the rupee’s depreciation against the dollar.

The company, which has the largest share of India’s premium smartphones, is expanding in the country, which is its second global base after China. It is entering the offline space to target higher volumes, starting a local R&D centre and switching over to its own network of service centres to keep a tighter control over operations.

“Now, what we are selling is all locked in for three months. As of now cost pressures have not hit, but future supply will come at a higher price,” Vikas Agarwal, general manager at OnePlus India, said.


The rupee fell to ₹72.56 against the dollar on Thursday from ₹65.03 on March 30. New supply contracts are being signed at higher rates than earlier to reflect the currency movements. “We’re dependent on China for sourcing of mobile components... handset makers will have to shell out more for new contracts that are signed,” said Hanish Bhatia, senior analyst at Counterpoint Technology Market Research.