Learning startup Seekho raises $28 million in a funding round led by Bessemer Venture Partners

Short form learning startup Seekho has raised $28 million in a funding round led by Silicon Valley venture capital firm Bessemer Venture Partners.

The round also saw participation from consumer tech focused Goodwater Capital and existing investors Lightspeed Venture Partners and Elevation Capital.

The company plans to use the funds to build new content formats and leverage AI-driven solutions to enhance user experiences.


“We want to create new learning journeys in a more hybrid and interactive format, leveraging AI to deliver personalised learning experiences across all categories,” founder Rohit Choudhary told ET.

Founded in 2020 by Choudhary, Keertay Agarwal, and Yash Banwani, the Bengaluru-based startup offers short, curated learning content in vernacular languages. Delivered through three to five-minute videos, the content is designed to provide knowledge for career development and personal growth, covering areas such as using digital services, building a presence on Instagram or YouTube, improving business operations, language skills, and self-help.

“We will soon be launching Kannada and Bangla, and at the same time, we are also expanding to English-speaking users,” said Choudhary. The subscription-based platform currently offers content primarily in Hindi and introduced Telugu and Tamil about a quarter ago.

These videos are created by experts who have hands-on experience in the fields they are sharing insights about. Most users are either employed in private-sector jobs or run their own businesses, he said.

“I think there’s still a 10x potential just in India. I’m coming from the perspective that this is a highly aspirational country, where people want to improve their lives. They understand that they need to learn something new, and that is the major insight we have been building on,” Choudhary added.

The company, which currently operates in India, is aiming for global expansion in the next fiscal year. According to Choudhary, Seekho has 25 million monthly active users and is recording 60% quarter-over-quarter growth in both revenue and paid subscriptions.

It last raised $8 million in December 2024.

Commenting on the investment, Anant Vidur Puri, partner at Bessemer Venture Partners, said “The trifecta of over 800 million smartphone users in India, each of them spending seven to eight hours a day, and frictionless online payments means that almost all aspects of life have moved to digital platforms - from buying groceries to financial transactions and now, with Seekho, education as well.”