Sid’s Farm raises $10 million in funding led by Omnivore

Direct-to-consumer dairy brand Sid’s Farm has raised $10 million (about Rs 83 crore) in a funding round led by Mumbai-based venture fund Omnivore and the family office of Ambuja Cements founder Narotam Sekhsaria.

The firm will use the funds to strengthen its presence in the Bengaluru and Hyderabad markets, and expand its manufacturing capabilities, it said in a statement. Based in Hyderabad, Sid’s Farm claims to serve over 25,000 customers across Bengaluru and Hyderabad.

“Premium dairy brands and products over D2C platforms are expected to lead (the) growth (in the overall Indian dairy space). We see Sid’s Farm emerging as a key player in this space with its commitment to antibiotic-free, hormone-free, preservative-free milk and milk products,” said Reihem Roy, partner at Omnivore.


Agritech-focused Omnivore has invested in companies like online farm marketplace Dehaat and satellite imaging firm Pixxel.

Founded in 2016 by Kishore Indukuri, Sid’s Farm had raised $1 million in a funding round from its customers and their referrals in January last year. The company sells a range of products such as whole milk, double-toned milk, ghee, butter, and paneer.

“This investment will be instrumental in accelerating our growth trajectory and enabling us to provide fresh, healthy, and responsibly sourced food to a wider audience in Hyderabad and Bengaluru. We strongly believe that there is an opportunity to serve over 100,000 families every day in these two markets alone,” said Indukuri.