Tech Mahindra collaborates with Perplexity to boost sales with AI

Technology consulting and digital solutions provider Tech Mahindra has partnered with global AI company Perplexity to integrate AI-powered intelligence into its sales operations, according to a company statement.

Under the partnership, Tech Mahindra will deploy Perplexity Enterprise Pro to provide its sales teams with faster access to trusted, source-backed insights, enabling them to better understand customer needs, improve engagement and deliver greater business value.

According to the release, the AI-powered platform will help sales teams quickly access reliable information, reduce research time, improve productivity and enhance customer interactions throughout the sales cycle.


"By equipping sales teams with intelligent tools that support faster decision-making and deeper customer understanding, Tech Mahindra will improve sales performance while delivering more personalized and meaningful experiences for customers," the release added.

The initiative is aimed at strengthening sales effectiveness, enabling informed decision-making and delivering more personalised customer experiences.

Mohit Joshi, CEO & MD, Tech Mahindra, said, "AI is transforming how enterprises engage with customers, make decisions, and create value. By integrating Perplexity Enterprise Pro into our sales processes, we are empowering our teams with trusted, real-time intelligence that helps them better understand customer priorities, engage with greater context, and deliver more impactful solutions. Tech Mahindra's partnership with Perplexity reinforces our commitment to leveraging AI across the enterprise to enhance customer experiences, improve sales effectiveness, and accelerate business transformation."

By integrating AI into its sales and customer engagement processes, the company aims to become more agile, data-driven and customer-focused, while helping clients accelerate their digital transformation, the release said.

On the other hand, Aravind Srinivas, CEO and Co-founder, Perplexity, said, "Tech Mahindra brings deep enterprise expertise and a strong delivery presence across the world. Putting Perplexity Enterprise Pro in their sales teams' hands gives them fast, source-backed answers when it matters most to clients."