OpenAI acquires AI-led finance app Roi in personalisation push

OpenAI has acquired an artificial intelligence (AI)-powered finance app, Roi, the Verge reported on Friday.

The terms of the deal were not disclosed.

TechCrunch reported the recent acquisition, announced by chief executive Sujith Vishwajith, aimed at utilising the startup’s capability to solve personalisation in finance at scale.


The report added that the company will end its service to customers on October 15.

The New York-based company was founded in 2022 and has reportedly raised $3.6 million in early-stage funding from investors like Balaji Srinivasan, Spark Capital, Gradient Ventures, and Spacecadet Ventures.

The development follows recent acquihires from OpenAI this year, including Context.ai, Crossing Minds, and Alex.

Last month, OpenAI said it will acquire Statsig in an all-stock deal valuing the product testing startup at about $1.1 billion. Statsig builds tools to help software developers test and flag new features. It raised $100 million in funding earlier this year.

OpenAI valuation

Sam Altman-led OpenAI is now valued at $500 billion, after current and former employees sold roughly $6.6 billion worth of its shares, per a report by Reuters on Thursday.

OpenAI generated around $4.3 billion in revenue in the first half of 2025, about 16% more than it generated all of last year, The Information reported on Monday. The company’s annual recurring revenue (ARR) has jumped to $13 billion, up from $10 billion in June. It is expected to exceed $20 billion by the end of this year.

Meanwhile, a $100-billion deal between chipmaking giant Nvidia and OpenAI is the latest in a string of deals between major technology companies in recent days.

OpenAI will deploy at least 10 gigawatts (GW) of AI data centres equipped with Nvidia hardware. This would include millions of graphic processor units (GPUs) from the chipmaker and will be used for OpenAI’s next-generation AI infrastructure.