Netflix to pay as much as $600 million for AI filmmaking firm InterPositive: Bloomberg

Netflix may pay up to $600 million for Ben Affleck’s AI filmmaking company InterPositive, though the cash price is lower with extra earnings tied to performance targets. The deal suggests Hollywood is warming to AI-created content. Founded in 2022...

AP
Streaming giant Netflix will pay as much as $600 million for Ben Affleck's artificial intelligence filmmaking company InterPositive, Bloomberg News reported on Wednesday, citing people familiar with ‌the ⁠matter.

The ⁠actual price, paid in cash, was less, the report said. InterPositive's owners are set to earn even more if it meets certain performance targets.

The deal, announced last ⁠week, signals ‌that Hollywood is warming up to the idea of using ⁠AI to create content. Netflix did not disclose the financial terms of the deal at the time.


InterPositive is the streaming major's first ‌acquisition since walking away from the bidding war for Warner Bros Discovery after Paramount ⁠Skydance's offer was deemed superior.

Netflix did not immediately respond to a Reuters request for comment.

Oscar-winning actor and director Affleck founded InterPositive in 2022, using AI to maintain cinematic logic and fix production issues like lighting errors or missing shots.
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Business News › Tech › AI › Netflix to pay as much as $600 million for AI filmmaking firm InterPositive: Bloomberg
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