Grok Imagine goes viral; over 20 million images generated in 24 hours

The new text-to-video generation application Grok Imagine, led by artificial intelligence (AI) company xAI, has witnessed a surge, with over 20 million images generated as of Tuesday, chief executive Elon Musk posted on X (formerly Twitter).

A day before, over 14 million images were generated.



Earlier on Tuesday, Musk announced that the Grok Imagine app is available to all X Premium users. Additionally, the app is accessible for both iOS and Android users.

In a series of tweets, Musk reposted creatives by users experimenting with the app, which is currently in an early beta phase. From recreating historical events to making posters and even animated memes, Imagine has taken over the internet.


Valentine is the latest animated, voice-enabled AI companion introduced by xAI’s Grok platform. He joins earlier companions like Ani, a goth anime-style avatar, and Rudy, the sarcastic red panda, as part of Grok’s character-driven experiences.


Another user took to X, describing how Grok Imagine brought the fondest memories to life.


Users have praised the production quality and Grok’s ability to go extravagant when it comes to creativity.


Access to Grok Imagine

According to Musk, users can update their X app and request access to the waitlist by navigating to the “Grok” section in settings and selecting “Imagine.”

Grok Imagine allows users to generate videos of up to six minutes duration and still images from text prompts. In addition, it can animate static images into moving visuals with synchronised sound, offering creators a more seamless workflow without needing external tools or software.

The feature is available both via the standalone Grok app and within the main X platform. According to a post by the official Grok handle, full public rollout is expected in phases beginning October 2025.