Square Yards measures global property space

MUMBAI: Online-to-offline real estate transaction player Square Yards has introduced an international property portal to enable global cross-border real estate investments, in what the company claims to be a first for an Indian real estate startup.

Square Yards has acquired multi-country real estate licences and is entering into collaborative arrangements with leading international developers for exclusive cross-border marketing and selling rights.

The portal will open up over 400 properties across seven countries including the UAE, the US, the UK, Australia, Singapore, Canada and Hong Kong to Indian and global citizens.The portal offers data, research and investment scores that rate international cities on various parameters such as rental yields, capital appreciation, price, etc.

Square Yards has partnered with various realty developers such as Dubai-based Emaar Properties, Dey aar, Damac Properties and also the Berkeley Group in UK for exclusively sourced properties.

"In some cases, these are exclusive contracts and in others it is preferred inventory that we get at special rates, which no other realty player does," CEO Tanuj Shori told ET. The company clocks 10-12% of its revenues from its international portfolio, which currently includes property search for NRIs looking to buy into India.

Through this new international play that involves global markets and its global agent network building initiative, Square Yards is looking to increase the revenue share from international business to 30% by the end of FY18.