New norms for sale by e-comm companies from January 1

NEW DELHI: The government on Friday said all e-commerce entities will have to display the exact maximum retail price ( MRP) of their packaged products like mobile phones, electronic goods and other consumer durables and non-durable items from January 1 both on the online platform and on products.

They will also need to mention the name of the country where the products are manufactured or assembled. “The e-commerce companies will have to comply with the new rules. They are free to offer discounts. But the declarations have to be transparent for consumers to get the details,” consumer affairs minister Ram Vilas Paswan said on the sidelines of an event marking the National Consumers Day.