Aditya Birla Bizlabs launches program for start-ups to scale up

MUMBAI: The Aditya Birla Group on Thursday launched an initiative called Aditya Birla Bizlabs. Its mandate is to collaborate with innovative start-ups and provide them with the opportunity to scale-up in a large operating business environment.
“Our objective at Aditya Birla Bizlabs is to enable the combination of the technology and ingenuity of the start-up ecosystem with the power and reach of the Group’s businesses to create a platform to foster growth and rapidly scale-up businesses,” said Dev Bhattacharya, group executive president, Aditya Birla Group.

According to the statement, Aditya Birla Bizlabs will be looking at start-ups which offer innovative solutions in the areas of Retail, Financial Services or Mobility.

These are also the industries where the Group enjoys leadership positions via its businesses: Idea Cellular, More, Pantaloons, Madura Fashion & Lifestyle and Aditya Birla Financial Services.

Aditya Birla Bizlabs is a 20 day program, during which short-listed start-ups will be provided access to the CEOs and CXOs of the Aditya Birla Group, and the chance to network with reputed industry experts.
In addition, the selected start-ups will have the opportunity to scale up by entering into a commercial arrangement with the Group’s businesses. They may also receive an investment from an independent arm of the Aditya Birla Group.