Kapture CRM launches new user interface for better customer experience

NEW DELHI: Kapture CRM has unveiled a new user interface to deliver better customer experience across businesses and industries.

Various enhancements have been made to the ticket interface, agent dashboard and other areas to help users. This allows the agent to see a holistic overview of his tasks on the unified dashboard, thereby helping him provide the best customer service.

The multilingual chat support helps to have real-time, personalised and engaging conversations with your customers which are assisting in reducing the turnaround time (TAT).


In a statement, Sheshgiri Kamath, CEO and co-founder, Kapture CRM said, "The new elements in the UI are designed to encourage a better interaction between agents and customers while establishing and sustaining a brand-customer relationship."

The UI comes with an array of innovative features that ensure a reduction in the ticket handling time, an increase in the First Call Resolution (FCR) rates and an overall improvement in the CSAT metrics.

Kapture CRM is a brainchild of Sheshgiri Kamath, Vikas Garg and Pearl Tewari who first got together in 2011 and launched a platform for offline marketing automation. The CRM interface of the platform received positive attention and feedback. The trio, therefore, focused on developing it as a standalone product post which they launched Kapture CRM in 2014.

Kapture CRM was a part of the 3rd Google Launchpad Accelerator Program. Started as a bootstrap company seven years ago, Kapture is currently deployed by 500 enterprise customers worldwide across 12 countries.