Brandman Retail lists on NSE at nearly Rs 325 crore valuation

Brandman Retail Limited, an India-focused distributor and retailer of international sports and lifestyle brands, has listed on the NSE on February 11 at a valuation of Rs 324.85 crore. The company raised Rs 86 crore through its public issue, with proceeds earmarked for store expansion, working capital support, and general corporate purposes.

Brandman Retail currently operates 21 stores across India through a mix of Exclusive Brand Outlets (EBOs) and Multi-Brand Outlets (MBOs). As part of its next growth phase, the company plans to open 15 new stores funded through IPO proceeds, forming the first leg of a broader expansion strategy aimed at building over 50 store national network.

Founded by Arun Malhotra, the company's multi-brand retail format, Sneakrz, houses global performance and lifestyle brands including New Balance, Saucony, Anta, Wilson, Salomon and Rockport.


With expansion into high-growth Tier 2 and Tier 3 markets, Brandman Retail expects revenues to more than triple over the next five years, implying a projected CAGR of over 30%.

“Our listing strengthens governance, enhances brand partner confidence and provides the capital base required for scalable growth,” said Arun Malhotra, Founder and Director, in a statement. “We see strong demand emerging beyond metros, and our focus is on building a sustainable, multi-city retail platform for global sports and lifestyle brands.”