Celebrating biz growth

'Akshaya' means 'never decreasing'; it symbolises prosperity and continual growth. 'Tritiya' refers to the third phase of the moon. Akshaya Tritiya falls on the third lunar day of the month of Vaisakh; it is a celebration of abundance and progress, observed with specific deity worship and rituals, much like other auspicious days in the Hindu calendar. During this time, the country is poised for agricultural harvest. This season of prosperity begins with Gudi Padwa and continues, enhancing familial and communal wealth.

The significance of Akshaya Tritiya dates to earlier yugs, epochs. It is mentioned in the Mahabharat, where it is said that Krishn presented an Akshaya Patra, inexhaustible vessel, to Draupadi. The eldest Pandav, Yudhishthir, received this magical bowl as a divine boon. Additionally, Vishnu's sixth incarnation, Parshuram, was born on this day. According to legend, it is also the day when sacred rivers Ganga and Yamuna began to flow.

It is believed that Sudama, a childhood friend of Krishn, visited him on Akshaya Tritiya. The festival, thus, emphasises sharing of wealth and opportunities, especially in realm of business. Akshaya Tritiya marks a time of increased opportunity and enterprise across the nation. It is believed to help reduce income inequalities and redistribute wealth. Many people purchase gold and contribute to charitable causes on this day. May this Akshaya Tritiya bring happiness, prosperity and growth to all families.