The Healing Touch

We believe every institution on Earth has a role to play in improving health literacy and adapting strategies, policies and resources to help optimise everyone's health:

Every government ministry, including finance, education, agriculture, environmental, transportation, housing, energy, telecom and commerce, considers how to use its resources to positively affect drivers of health while developing strategies to improve health literacy.

Every business realises it is in the business of health. They recognise that helping people optimise their health could be an attractive economic opportunity and positively affect society.


Every employer recognises the profound impact that an employee's experience has on their health. The extent to which an employee finds meaning in their work, their physical experience, the nature of their work, their interpersonal interactions, the way in which they are developed (or not), the degree and stability of compensation and benefits, and an employer's policies and programming materially affect every modifiable driver of health.

Every conventional healthcare stakeholder embraces the need to modernise and adapt. They continue to innovate and improve the ability to detect, treat and cure disease with conventional interventions.

(From 'The Secret to Great Health?? Escaping the Healthcare Matrix', McKinsey & Co)