Virat Kohli to Hardik Pandya: Top 5 Indian cricketers with highest brand value

Virat Kohli tops the list with a brand value of $227.9 million (approx Rs 1912 crore), as reported by Kroll's 'Celebrity Brand Valuation Report 2023'. His impressive market value, $51 million higher than in 2022, reflects his dominance in brand endorsements. With partnerships with major brands like Puma, MRF, and Audi, along with a massive social media following, Kohli's appeal remains strong both on and off the field.

Retired from international cricket, MS Dhoni still commands significant brand value, estimated at $95 million (approx. ?766 crore). Known for his strategic mindset and calm demeanor, Dhoni represents brands such as JioCinema, Panerai, and Indigo Paints. His involvement in ventures like BluSmart further enhances his brand ambassador appeal.

Sachin Tendulkar, revered as the "God of Cricket," has a brand value of $91.4 million (approx Rs 766 crore). His legendary status and philanthropic efforts make him a preferred choice for endorsements. Tendulkar collaborates with leading brands like BMW, Luminous, and Unacademy.

As the current captain of the Indian cricket team, Rohit Sharma has a brand value of $41 million (approx Rs 344 crore). His exceptional batting skills and leadership have boosted his market presence. Sharma is associated with brands such as CEAT, Adidas, and La Liga, and his leadership in various tournaments continues to enhance his branding impact.

Hardik Pandya rounds out the top five with a brand value of $38 million, according to Kroll's 'Celebrity Brand Valuation Report 2023'.