Baseline Ventures to manage Indian pacer Bhuvaneshwar Kumar

MUMBAI: Sports marketing firm Baseline Ventures has signed up Bhuvaneshwar Kumar, the 29-year old Indian pacer, to manage all his commercial interests.

Kumar, who was an integral part of India’s Cricket World campaign, will be part of team India for the upcoming West Indies series.

Kumar had made his one day international (ODI) and Twenty 20 (T20) debut in 2012 against Pakistan. He was one of the few bowlers to have taken a wicket off his first delivery in ODI cricket.


Kumar has also been one of the most consistent bowlers in the Indian Premier League (IPL), where he has bagged the Purple Cap, awarded to the season’s highest wicket taker, in consecutive editions while playing for Sunrisers Hyderabad.

“I am really excited to be associated with Baseline Ventures. They are one of the biggest names in the industry and I hope it’s a fruitful association,” Kumar said.

Tuhin Mishra, MD and co-founder, Baseline Ventures, said, “He has been one of India’s most consistent performers over the years, be it at home or away. Not too many can boast of a five-wicket haul in all formats like Bhuvi and it shows what a versatile bowler he is. At 29, I feel his best years are ahead of him and we at Baseline Ventures can’t be more excited to have someone like Bhuvi join our roster of athletes we exclusively manage.”

Apart from Kumar, Baseline Ventures already have India team cricketers like Ravindra Jadeja, Prithvi Shaw and Smriti Mandhana in their ranks.

The company that was founded in 2014 is one of the leaders in sports, events, entertainment and licensing in India and manage some of the biggest names in Indian sports including PV Sindhu, Pankaj Advani, Kidambi Srikanth. Earlier this year, they had also signed shooters Apurvi Chandela and Saurabh Chaudhary apart from table tennis star Sathiyan Gnanasekaran and swimmer Sajan Prakash.