Abhishek Bachchan invests in European T20 Premier League to become co-owner

Abhishek Bachchan has invested in the European T20 Premier League (ETPL) and will join as a co-owner of the league, which is set to launch this year. The ETPL is a new cricket tournament approved by the International Cricket Council (ICC) that will bring together top talent from Ireland, Scotland, and the Netherlands, as well as world-class players from around the globe.

The league is scheduled to take place from July 15 to August 3, 2025, with six teams representing cities like Dublin, Belfast, Amsterdam, Rotterdam, Edinburgh, and Glasgow. The addition of Abhishek Bachchan to the ownership group is seen as a major boost to the league's global stature, attracting fans and investors alike. The Bollywood actor's involvement is expected to increase the league's appeal in cricket-loving India.

“Cricket is not just a sport; it’s a unifying force that transcends boundaries. The ETPL is the ideal platform to showcase cricket’s growing global appeal. With cricket being included in the 2028 Olympics, its popularity will further surge," Bachchan said.



"I am dedicated to working with all stakeholders to ensure that the ETPL becomes a resounding success, bringing cricket closer to millions across Europe. This is just the beginning. It’s time to roll up our sleeves and let the games begin,” he added.

Bachchan’s decision to invest in the league aligns with his deep passion for sports. His contribution brings not only financial support but also his entrepreneurial insight to the table.

Warren Deutrom, CEO of Cricket Ireland and Chair of the ETPL, welcomed Bachchan’s involvement and said, “We are delighted to welcome Abhishek Bachchan as a co-owner of the ETPL. His deep passion for sports and entrepreneurial acumen add tremendous value to our vision of elevating the status and profile of European cricket.”

The ETPL is not only about the competition but also the growing momentum of cricket in Europe. The region has 34 out of 108 ICC members and is seeing increasing popularity in the sport, now the second most-watched worldwide. Saurav Banerjee, Director of ETPL, commented on the league’s potential, saying they aim to make cricket a major sport in the region.

As the tournament will be broadcasted globally, reaching audiences from Europe to India and Australia, the support from media partners will ensure extensive coverage. “Abhishek’s deep passion for sports and enthusiasm in this initiative have been invaluable. We look forward to continuing this exciting collaboration with him on this journey,” said Priyanka Kaul, Director of ETPL.

KPMG has also been brought in as an advisor, providing crucial guidance on financial planning, due diligence, governance, and strategic advisory.