How India's Beauty Shopping Basket Went From ₹800 to ₹2,000 | Nykaa
India’s beauty shopping basket has grown from ₹800 to ₹2,000, reflecting changing consumer preferences and rising spending on beauty and personal care. In this Nykaa feature, explore how premium products, skincare trends, social media influence and evolving shopping habits are reshaping India’s beauty market and driving growth across the cosmetics industry.