Wills Lifestyle India fashion week opens
As many as 87 designers will preview their styles for the next season at the event.
By PTI |
NEW DELHI: The fashion-conscious made their bi-annual pilgrimage to the Wills Lifestyle India Fashion Week, whose autumn/winter edition opened today with the first major runway show featuring models dressed in flowing gowns of all hues created by reputed designers.
As many as 87 designers will preview their styles for the next season at the event, which would run till March 26 and boasts of attendance from over 80 international buyers from 19 countries, besides 100 domestic buyers.
"There are around 87 designers who would be showcasing their collections. However, not all of them are ramp shows. There would be around 56 ramp shows," Fashion Design Council of India President Rathi Vinay Jha said.
Popular names like Maria Luisa from Paris, Bloomingdales, Jashanmal from Kuwait and SunMotoyama from Japan would be shopping at the fashion fair this time around. Nearly 120 stalls have been set up at the venue, Hotel Ashoka, of which some are for accessories and jewellery designers.
Familiar names like Ritu Kumar, Rohit Bal and Tarun Tahiliani would feature in the premier event, while seven new designers are debuting with their Autumn-Winter collection, Jha said.
The designers are geared up to make most of the business opportunities that would come their way during the week-long event, to conclude on March 26. WIFW also has its eyes set on becoming an event in the fashion circuit that focuses as much on business as on designs. Corroborating this is the fact that the organisers have allocated March 26 exclusively for buyer-designer interaction.
Download
The Economic Times Business News App for the Latest News in Business, Sensex, Stock Market Updates & More.
The Economic Times Business News App for the Latest News in Business, Sensex, Stock Market Updates & More.
Download
The Economic Times News App for Quarterly Results, Latest News in ITR, Business, Share Market, Live Sensex News & More.
The Economic Times News App for Quarterly Results, Latest News in ITR, Business, Share Market, Live Sensex News & More.
ADVERTISEMENT
