Taj Palace becomes first Indian building to get trademark
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Standing tall since 1903
The Taj Mahal Palace which was built in 1903 even before the Gateway of India, acted as a triangulation point for the Indian Navy to show way towards the harbour.
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Wah Taj!
"We have done this to protect the distinctiveness of the building," said Rajendra Misra, general counsel of Indian Hotels Company (IHCL), which runs the Taj Mahal Palace.
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Once it was a hospital
During World War I, the property, constructed by former IHCL chairman Cyrus Mistry's family firm Shapoorji Pallonji & Co, was converted into a hospital.
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Intriguing interiors
Usually, logos, brand names, combination of colours, numerals and even sounds are trademarked but the registration of an architectural design has never been attempted since the Trademark Act came into force in 1999.
With IHCL trademarking the building, nobody can now use Taj Mahal Palace's images for commercial purposes without paying the company a licensing fee.
With IHCL trademarking the building, nobody can now use Taj Mahal Palace's images for commercial purposes without paying the company a licensing fee.
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Beautifully designed
"Now-a-days, most of the hotels are cookie-cutters. There are not many which are designed differently," said Misra, adding that it took the company seven months to get the structure registered.
This property is the flagship of the company contributing a significant portion to its Rs 2,391 crore revenues.
Text: Reeba Zachariah & Vipashana V K, TNN
This property is the flagship of the company contributing a significant portion to its Rs 2,391 crore revenues.
Text: Reeba Zachariah & Vipashana V K, TNN