Ramadoss criticises IPL for promoting surrogate ads

Castigating the IPL for promoting surrogate advertising of alcohol products, Union Health Minister said he would take up the matter with the Information and Broadcasting Ministry.

NEW DELHI: Castigating the Indian Premier League (IPL) for promoting surrogate advertising of alcohol products, Union Health Minister Anbumani Ramadoss today said he would take up the matter with the Information and Broadcasting Ministry.

Asked what he thought about the IPL promoting surrogate advertising, he told reporters on the sidelines of a report release function here that the Supreme Court has already made some observations on the issue.

The minister added that he would take up the matter with the Information and Broadcasting Ministry.

"I will definitely request them," he said. Liquor baron Vijay Mallya got a relief from the Supreme Court yesterday which rejected the petition seeking to restrain the cricket team owned by him for the Indian Premier League (IPL) from playing the tournament under the banner of 'The Royal Challengers'.

The petition filed by a Faridabad-based resident, Kishan Kumar Aggarwal, had alleged that under the garb of 'The Royal Challengers Bangalore Team', the United Breweries Group was seeking to promote its brands of liquor.

The Health Ministry had earlier written to the I and B Minister seeking a ban on surrogate advertisements of tobacco and alcohol products following which an ordinance had been brought by the government banning such commercials.
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