Fuelled by controversy, Jaswant Singh's book becomes hot property
Bookstore owners say sales have especially picked up after his expulsion from the BJP on Wednesday.
By Shreya Roy Chowdhury, TNN |
NEW DELHI: Some good news for Jaswant Singh. His hefty 674-page book, Jinnah: India-Partition-Independence , seems to be selling faster than facemasks across India. Bookstore owners say sales have especially picked up after his expulsion from the BJP on Wednesday.
There���s a demand for the book in Pakistan and Bangladesh also. Bahri Sons in Khan Market has sold 100 copies since Jinnah hit the stands Friday evening, about half of which were sold over Wednesday and Thursday. The seven Om Book Stores in Delhi and its suburbs have sold 248 copies with more than half selling in the last two days.
���We must���ve sold 3,000-4 ,000 copies across metros. That is a very good figure considering the steep price of Rs 695 because it���s a hard cover,��� says Ajay Mago of Om Book Store. He expects sales of ���Jinnah��� to cross 500 over the weekend. The controversial book has also revived interest in one of his earlier books, ���A Call to Honour���, as well. ���We���ve sold 30-40 copies of that,��� adds Mago.
Even two bookstores in Shimla, Mall Minerva Book Depot and Asian Book House, have sold 40 copies of the book.
Publishers Rupa and Co says that four print-runs have already sold out and there���s demand for the book from Pakistan and Bangladesh as well.
There���s a demand for the book in Pakistan and Bangladesh also. Bahri Sons in Khan Market has sold 100 copies since Jinnah hit the stands Friday evening, about half of which were sold over Wednesday and Thursday. The seven Om Book Stores in Delhi and its suburbs have sold 248 copies with more than half selling in the last two days.
���We must���ve sold 3,000-4 ,000 copies across metros. That is a very good figure considering the steep price of Rs 695 because it���s a hard cover,��� says Ajay Mago of Om Book Store. He expects sales of ���Jinnah��� to cross 500 over the weekend. The controversial book has also revived interest in one of his earlier books, ���A Call to Honour���, as well. ���We���ve sold 30-40 copies of that,��� adds Mago.
Even two bookstores in Shimla, Mall Minerva Book Depot and Asian Book House, have sold 40 copies of the book.
Publishers Rupa and Co says that four print-runs have already sold out and there���s demand for the book from Pakistan and Bangladesh as well.
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