BJP targets Gen Z voters with new outreach plan; Nitin Nabin, Smriti Irani, Vinod Tawde part of special team

New Delhi: At the first meeting of the new team constituted under BJP president Nitin Nabin, the party on Saturday decided to focus on Gen Z (those born between 1997 and 2012) as a new voter group and kick-start an extensive outreach to the youth.

A special team of leaders has been formed for the purpose, headed by Nabin and comprising general secretaries Vinod Tawde and Smriti Irani, Gujarat state minister Harsh Sanghvi, Chhattisgarh minister OP Choudhary and a few other leaders.

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Later, Prime Minister Narendra Modi met the newly appointed national office-bearers, describing organisational meetings as an opportunity for "new ideas and perspectives" aimed at strengthening the party and deepening its connect with the people.

The youth outreach, which will begin soon, is aimed at understanding the aspirations, concerns and expectations of Gen Z while providing a platform for young people to engage directly with BJP leaders and share their views on issues concerning them.

The meeting started with recitation of all six stanzas of the national song 'Vande Mataram'. It passed a resolution condemning the recent decision of the Congress Working Committee reaffirming its 1937 rule to sing only the first two stanzas of the song at party programmes.

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The resolution affirmed that the BJP will not accept any compromise over the honour of the national song for political convenience or appeasement. It will not allow the opposition party to "divide" or "tamper" with the national song, the party said.

Addressing a press conference after the meeting, Tawde also provided details of the 'Seva Sankalp Abhiyan' the party has planned to mark 25 years of Prime Minister Narendra Modi since taking oath as chief minister of Gujarat for the first time.

"This October 7 marks the completion of 25 years since the PM took the oath as the chief minister of Gujarat. The party decided to launch a month-long nationwide 'Seva Sankalp Abhiyan'," Tawde told media persons.